As a Design Thinking instructor at the University of Utah, user research is my favorite section to teach. The below video is for Intro to Design Thinking online course which I showed different ways of research methods with examples.
Here’s the example project I did for Xprep Learning Solutions in 2019.
Redesign OptoPrep website
I initiated and led this project at Xprep Learning Solutions. OptoPrep is one of their digital education products that targets optometrist students. The original website was outdated with overcrowded information, and the app interface was clumsy and not straightforward.
Working with the product manager, project manager, dev team and reporting to the CEO, I led the team from discovery phase, user research, wireframing, and prototyping. Thanks our skilled team, we were able to deliver the website within 6 months!
User Research - online interview
Wireframing
I also did the photoshoot for the web assets.